Good Day Sacramento Feature With

HALEY PAVONE, CEO OF PASHION FOOTWEAR.

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In the News

Things are Happening

Mon, Mar 25, 2019

Hey Pashionistas!   We are so excited to share with you that this summer Pashion Footwear's website will be going live!  That's right, you will be able to order your very own pair of Pashion heels straight from our website!   After nearly 3 years of hard work by Pashion Footwear's CEO, Haley Pavone, her incredible vision will be a reality.  This journey has been long and exciting, and we can't thank each of you enough for your support!  Since Haley started on her dream, the company has gone through 10 prototypes to create the perfect convertible heels for you, and is still thriving on...
Mon, Mar 11, 2019

Hey Pashionistas!  We are excited to share with you that Pashion Footwear ran its first ever "flash sale" and it went great!  The first ever Pashion Footwear flash sale was one day only.  We advertised this flash sale on Instagram, one of our most-used advertising platforms, as well as one of our most effective tools for communicating with our pashionistas.  A good portion of those who purchased shoes during this flash sale were repeat customers - these pashionistas claimed that they wanted a second pair after being so happy with their initial pair from the Kickstarter! After reviewing the results of the flash sale, the "Pashionista" style was the...
Tue, Mar 05, 2019

Hey Pashionistas!   We have such an exciting update for you - our CEO, Haley Pavone, was invited to the 2019 Grammys pre-party lounge to show off Pashion Footwear's convertible heels.  With an incredibly talented guest list, including agents and top stars, Haley was able to share the Pashion story as well as help people try out the product.   The event was a huge success! Haley succeeded in spreading awareness about the company, selling shoes, and giving Pashion Footwear a presence at one of the most highly stylish events of the year.   Numerous guests tried out Pashion Footwear's heels at Haley's...
Sat, Feb 23, 2019

Hey Pashionistas!  We are so excited to share with you the amazing feedback we received from everyone who got their first pair of Pashion Footwear heels in the last month!  So far, the comments have been incredibly positive, and have left us with less than a 5% return rate.  For a new shoe company, that rate is relatively unprecedented, and we couldn't be happier to be breaking ground so successfully!  Here are a few highlights from the Shipment Report:  Q: Which style shoes did you purchase?  A: over 50% of the presale orders were the "Pashionista" style (shoutout to you...
Mon, Feb 11, 2019

Hey Pashionistas!  We are beyond excited to share with you some incredible updates here at Pashion Footwear.  As you know, this past month, your Pashion heels were sent from their manufacturing factory overseas to your homes in the U.S.!   That's right, your Pashion heels have finally arrived at your doorsteps.   If you participated in the pre-sale, your shoes in sizes 7, 7.5, 8, 8.5, 9, or 9.5 arrived this past month. Not to worry if you ordered a different size, your shoes will arrive a bit later but are still on the way!   We couldn't be more proud of our CEO, Haley Pavone...