Our Vision
Practical + Fashion = Pashion

Pashion is working toward a day where women around the globe can individually customize shoes that fit their unique lifestyle - always keeping up, never slowing her down. We create beautiful and versatile products that can be used from 9AM to 9PM - seamlessly adapting to whatever your work or social calendars throw your way.

Our Mission
Women Can Have it All

For decades, women have been asked to choose - between style or comfort, a career or a relationship, a social life or motherhood, and so much more. Pashion believes in empowering women to choose everything. Do not sacrifice any aspect of what you want your life to be - you can have it all, do it all, be it all.

Our Values
Empower Through Design

Our team is pashionate about creating beautiful products that make life easier, and empowering women to reach their chosen definition of their full potential.

Our Team
Want to join the Pashion family?

What's growing fast, full of energy, and obsessed with heels? The Pashion team! If you are a digital marketer, a startup superstar, a shoe dog or an ops wizard - we may have an opportunity for you. Keep an eye on our Linkedin for available opportunities - we'd love to meet you!

Our Founder
Impaled toe to 20-year-old CEO

Pashion founder Haley Pavone was dancing barefoot at an event after ditching her heels when she was impaled through the foot by another woman's stiletto. Determined to find a better solution to high heel woes, Pavone set out to create convertible heels as a then college junior. Read more about Haley's founding story in Forbes.